This Privacy Policy explains how TVS EBike Company Limited (“we”, “us”, or “our”) collects, uses, and protects personal data when you visit EBCO-ebikes.co.uk (the “Site”).
EBCO eBikes is a brand within the TVS EBike Company group.
We are committed to protecting your privacy and handling personal data in accordance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
This website is operated by:
TVS EBike Company Limited
Building 201, 6th Street
Stoneleigh Park
Kenilworth
Warwickshire
England
CV8 2LG
Company Number: 07176978
VAT Number: 994325192
Telephone: +44 (0)1926 437700
Email: privacy@EBCO.co.uk
For the purposes of data protection law, TVS EBike Company Limited is the data controller responsible for personal data collected through this website.
When you interact with our website, we may collect the following types of personal data:
- Name
- Email address
- Telephone number
- Postal address (if provided)
- Details of messages submitted through contact forms
- Information you choose to share about your interests or request
- IP address
- Browser type and device information
- Pages visited and time spent on the website
- Navigation behaviour within the site
This information helps us respond to enquiries and improve how our website operates.
Our website includes a dealer locator to help you find authorised EBCO retailers.
This feature uses services provided by Google Maps Platform, which may collect technical information such as your IP address or approximate location when maps are loaded.
If you contact us with a request relating to purchasing an EBCO eBike or finding a retailer, we may share your enquiry details with a relevant authorised EBCO dealer so they can assist you directly.
We will only share information that is necessary to respond to your enquiry.
We use personal data for the following purposes:
- Responding to enquiries submitted through the website
- Helping users locate authorised EBCO retailers
- Providing information about EBCO products and services
- Improving the performance and usability of our website
- Analysing website traffic and usage patterns
- Sending marketing communications where you have opted in
- Maintaining website security
Under UK data protection law, we rely on the following legal bases to process personal data:
- operating and improving our website
- responding to enquiries
- understanding how visitors use the site
- sending marketing communications
- placing non-essential cookies
You can withdraw your consent at any time.
- where processing is required to comply with applicable laws or regulations.
We may share personal data with trusted third parties where necessary, including:
- authorised EBCO retailers responding to enquiries
- website hosting and IT service providers
- analytics and marketing providers
- professional advisers
- regulatory authorities where legally required
We may also share information within our corporate group, including our parent company TVS Motor Company and affiliated companies.
Some of the services we use may process personal data outside the United Kingdom.
Where this occurs, we ensure appropriate safeguards are in place, such as approved Standard Contractual Clauses or transfers to countries recognised as providing adequate protection.
We take appropriate technical and organisational measures to protect personal data from loss, misuse, unauthorised access, or disclosure.
Access to personal data is limited to employees and service providers who require it for legitimate business purposes.
We keep personal data only for as long as necessary to fulfil the purposes for which it was collected or to comply with legal obligations.
When personal data is no longer required, it is securely deleted or anonymised.
Under UK data protection law, you have the right to:
- access the personal data we hold about you
- request correction of inaccurate data
- request deletion of your data in certain circumstances
- restrict how your data is processed
- object to processing based on legitimate interests or for marketing
- request transfer of your data to another organisation
- withdraw consent where processing is based on consent
To exercise these rights, please contact us using the details provided above.
Our website uses cookies and similar technologies to improve your browsing experience and analyse website traffic.
For more information about how we use cookies, please see our Cookie Policy.
If you have concerns about how we handle your personal data, please contact us and we will try to resolve the issue.
You also have the right to lodge a complaint with the Information Commissioner's Office.
Telephone: 0303 123 1113
Website: https://ico.org.uk
Last Updated: 12 March 2026
